Bike Pure, the independent anti-doping group, has received endorsement for its campaign from component manufacturer 3T, with the release of a limited edition Bike Pure stem front plate.
The 3T ARX ‘Bike Pure’ stem wears Bike Pure’s signature shade of blue on the stem front plate and can be fitted to all ARX stems. Among the young pros who have signed up to support Bike Pure and will race with the stem are Irish champion Dan Martin and Cameron Meyer of Garmin-Slipstream and Kirsten Wild, Philip Deignan, Dan Lloyd and Dan Fleeman of Cervélo TestTeam.
Over 13,000 cyclists in 70 countries have joined the independent, non-profit organisation Bike Pure. Each cyclist, from Grand Tour-riding professional to novice beginner, displays the symbolic blue of Bike Pure.
3T boss René Wiertz said: “Bike Pure is a great cause for cycling, and we’re proud they’ve invited us to make a contribution. The front cap of the stem is only a small thing but for sure it will get noticed.”
The stem is available now. More info at www.thenew3T.com. All funds go towards supporting bike racing.
