The London Bike Show kicks off at the Excel Centre on Thursday – and RoadCyclingUK readers can get ten per cent off tickets on the London Bike Show website by using the code RCUK.
We’ve already previewed seven must see bikes at the show, including the Cervelo C5, the Specialized Venge ViAS and Boardman Air 9.9.
If you still need convincing, here are five reasons to head down between Thursday and Sunday.