Dowsett also runs the charitable foundation Little Bleeders to raise awareness of haemophilia, something he himself suffers from.
PedalSure offer a comprehensive insurance policy for cyclists, which covers both the rider and the bike, and say many home/life insurance policies fail to adequately cover or address both areas.
Dowsett said: “[I’m] very proud to be working alongside a great company like PedalSure that looks after the interests of both your bike and your wellbeing, the latter of which is something that can get overlooked.”
Cover starts at just £5.99 per month at www.pedalsure.com.