PedalSure signs Alex Dowsett as ambassador - Road Cycling UK

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PedalSure signs Alex Dowsett as ambassador

British time trial ace joins comprehensive bike insurance firm

British and Commonwealth Games time trial champion Alex Dowsett has joined UK cycling insurance specialists PedalSure as an ambassador.

Dowsett, who rides for Movistar on the road and also held the UCI Hour Record for a time this year, says he is proud to work alongside the company.

Alex Dowsett knows all about the need for insurance against personal injury on the bike (pic: Sirotti)

Dowsett also runs the charitable foundation Little Bleeders to raise awareness of haemophilia, something he himself suffers from.

PedalSure offer a comprehensive insurance policy for cyclists, which covers both the rider and the bike, and say many home/life insurance policies fail to adequately cover or address both areas.

Dowsett said: “[I’m] very proud to be working alongside a great company like PedalSure that looks after the interests of both your bike and your wellbeing, the latter of which is something that can get overlooked.”


Cover starts at just £5.99 per month at


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