The ballot for the 2015 Prudential RideLondon-Surrey 100 is now open.
The third edition of the sportive will take place on Sunday August 2, 2015, with the exact route to be confirmed following a review of this year’s event, which was shortened to 86 miles due to bad weather.
Registration will remain open at www.prudentialridelondon.co.uk until Monday January 5, 2015, or until 100,000 registrations have been received.
The sportive will once again take place as part of the Mayor of London’s Prudential RideLondon Festival of Cycling, which this year included the RideLondon FreeCycle, RideLondon Grand Prix women’s criterium and RideLondon-Surrey Classic men’s race.
The entry fee for the 2015 sportive has risen by £10 to £58 but event director Hugh Brasher believes the event remains good value against other traffic-free rides.
“We held the entry fee at the same price for two years [2013 and 2014] but the costs of putting on the UK’s biggest sportive means that we need to increase the entry fee by £10.00 this year,” said Brasher.
“Compared to entry fees for other traffic-free sportives, Prudential RideLondon is still incredible value with its route through the stunning Surrey countryside and our great capital city. We guarantee to hold the entry fee at this level for 2016 as well.”
Mayor of London Boris Johnson added: “Last weekend [August 9-10], Prudential RideLondon cemented its status as the world’s premier mass-participation cycling event.
“From all the families and kids who hopped on to the saddle to the elite athletes and enthusiastic amateurs who battled through driving rain, it’s been a fantastic advert for cycling and for our city.”
Register online for the 2015 Prudential RideLondon-Surrey 100 at www.prudentialridelondon.co.uk