Threatening to become the most talked about bike of 2009, Lance Armstrong’s custom liveried Trek Madone 6.9 Pro has been creating quite a stir. It was first publicly aired in the Tour Down Under where Armstrong made his return to racing.
The bike sports some pretty special decals. They all have a meaning, with 1274 alluding to the number of days Armstrong had been retired before returning to racing and, more pertinently, 27.5; the number of people who worldwide have succumbed to cancer, 27.5 million.
The bike was created by Trek’s Project One, a service available to all Trek customers that allows any Trek frame to be completely customised. Painted in Trek’s Waterloo, Wisconsin facility, no decals were used, instead a complex series of paint masks, each letter, logo and design element being masked to size, painted and then covered for the next layer. It took Trek 40 hours.