UK sports nutrition specialist Science in Sport has signed a two year deal with Team CSC to supply the top-ranked UCI ProTour team with the full SiS product range. The Blackburn-based company will provide for all the training and competition nutritional needs of Team CSC’s riders while benefiting from their feedback during further development of its products. The collaboration will also give SiS the perfect springboard from which to lauch the brand into European markets. The agreement is the outcome of discussions at the Tour of Britain and at the Salzburg world championships. SiS already had an established relationship with a number of cyclists within the professional peloton, and was well positioned when Team CSC, noted for its perfectionist approach to every aspect of the sport, started looking for a nutrition partner.
‘Science in Sport is extremely pleased to be entering into this partnership with Team CSC. Over the years we have had strong links with many individual riders in the Pro Tour Peloton, including some who have worn the coveted yellow jersey. Working closely with Team CSC, the number one ranked cycling team in the World, will provide us with valuable feedback to further develop our leading range of energy, recovery and adaptation products, and will also give us the perfect platform to launch the SiS brand to the rest of the world,’ says Peter Slater from Science in Sport.