The Great Weston Ride cycling challenge will be held on Sunday July 15.

The 56-mile ride trough the west country sets off from Long Ashton Park and Ride and  takes in the Mendips and Somerset Levels before finishing on the seafront at Weston Supermare.

Caterers, field&flower will provide food to entrants at the finish. The company caters for Glastonbury, Richard Branson, and the VIP lounge at Heathrow.

Ride organiser, Darren McKimm, said: “One of our aims is to showcase the best of the West and in that respect field&flower are just a great fit – they’re different, they’ve got a strong West Country identity, and quality is at the heart of everything they do.

They’ve also got great green credentials in the way they farm and produce their free-range meat. We’re delighted to be working with them and we know that riders can look forward to a real treat when they finish this year.”

Last year’s ride rasied over £30,000 for good causes, including £22,000 for its supported charity, The Prostate Cancer Charity.