Launched in 2008 and developed in conjunction with Transport for London, bspoke is a range of technical cycle clothing that can also be comfortably worn off the bike.

Aimed at commuters, it should also appeal to cyclists searching for something to wear for a day out riding with the family or for a quick spin to the shops.

The new bspoke 2010 summer line features the brand’s ‘everyday wear’ style.  Technical features include Coolmax cotton, which offers excellent moisture wicking properties whilst remaining comfortable for off-the-bike wear. Ventilation is provided via perforated under-arms and, in the case of the new bspoke Poplar Women’s sleeveless top, perforated side panels.  

Safety features have also been carefully woven into the range via the use of reflective 3M print that proves highly visible in low light conditions while bspoke’s stretch cotton twill shorts are Teflon-coated to resist stains and repel water.

Typical prices are £42.99 for the bspoke Epping Men’s Coolmax cotton jersey and £44.99 for both men’s and women’s shorts.

For full details of the entire bspoke summer range, visit www.bspoke.co.uk .