The Etape Cymru’s new organisers have promised “major modifications” following criticisms levied at the inaugural event.
The 100-mile closed-roads sportive will return to north Wales on Sunday September 9 and will now be organised by Participate Sport, who have also added the Wiggle Dragon Ride to their portfolio of cycling events.
The 2011 Etape Cymru was criticised for a route which saw narrow lanes overcrowded with riders and cars on some roads when a traffic-free ride was promised.
But Participate Sport insist they have made a host of changes based on rider feedback, including a staggered start, wider roads in the opening 10 miles, improved traffic management and marshalling, and an amended route which will see riders take on the sportive’s signature climb, the Horseshoe Pass, earlier in order to break up the field.
“The team at Participate Sport organise great events and I’m pleased to be part of what’s going to be a fantastic day out in Wales for cyclists from all over the UK,” said Participate Sport CEO Nick Rusling, who previously set up the Etape Caledonia and Etape Hibernia.
“We’ve listened to the comments of 2011 riders and are fully committed to making sure the Etape Cymru is a fantastic event and a fantastic experience. We also run the Wiggle Dragon Ride meaning riders will be able to enjoy beautiful cycling scenery in both north and south Wales this year.”
Team Sky rider and Olympic team pursuit gold medallist Geraint Thomas added: “The route of the Etape Cymru in north Wales is absolutely spectacular and makes me proud to be a Welsh cyclist.
“I’ve got full confidence that the breathtaking scenery, closed road conditions and great Welsh hospitality will make the Etape Cymru on Sunday September 9 a very special event in the cycling calendar.”
Entry costs £55, or riders can enter the sold-out Wiggle Dragon Ride and the Etape Cymru for a combined entry fee of £100, although places are limited.
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