Nutrition specialists Science in Sport continue to be the first choice among professional cyclists with the news that UCI Pro Tour Team HTC-Columbia has partnered with the British company for the 2010 season.
Tim Lawson and his family set up Science in Sport (SiS) in the early 1990s and since then the products have continued to become the first choice for many amateur and professional cyclists.
The news that Mark Cavendish’s team will exclusively use SiS energy, hydration and recovery products, including isotonic energy gel Go Gel, energy drinks GO, PSP22 as well as recovery drink Rego, is the latest high profile endorsement. The company recently announced its sponsorship of world track and Olympic champion Sir Chris Hoy.
Team Columbia-HTC won more races than any other team in 2009 clocking up 86 victories with star rider Mark Cavendish responsible for 23 of those victories, six of which came at the Tour de France – a record feat for a British rider.
Team HTC-Columbia owner Bob Stapleton says: “Sports nutrition is of paramount importance to the performance of our Team. We provide our athletes with the best products on the market and the products from Science in Sport fit our specific requirements. We’re looking forward to working closely with them throughout 2010.”
SiS operates its own in-house manufacturing facility in Lancashire, which is ISO 9001:2000 certified for product design, development, manufacturing and marketing. All Science in Sport products is drug-free.
Peter Slater from Science in Sport commented: “Team HTC-Columbia is widely recognised as one of the best pro-Tour teams on the circuit so it was an honour to be approached to become the official sports nutrition supplier to the team. We have worked with many top teams and riders in the world over the last 10 years and fuelled multiple victories in all the Grand Tours and are hopeful this partnership will help produce even more success.
“It’s our policy to work closely with all our athletes and their support network to help improve performance and further develop products. It will be interesting and exciting working alongside the likes of Mark Cavendish to see if it’s possible to make him go even faster and win more races.”
For more information about Science in Sport visit www.scienceinsport.com
