Sir Bradley Wiggins has revealed full details of his UCI Hour Record attempt, which will take place at London’s Lee Valley VeloPark on Sunday June 7.
Wiggins called time on his Team Sky career after Sunday’s Paris-Roubaix to join his new UCI Continental team WIGGINS, as part of his switching of focus to the track for the 2016 Olympic Games in Rio de Janeiro.
He had already revealed his interest in taking on the Hour Record and tickets for his confirmed attempt will go on general sale on Friday April 17.
Of the attempt, Wiggins said: “The Hour Record is a holy grail for cyclists. It’s been fought over tooth and nail by the greatest names in our sport for more than a hundred years and it’s time for me to have a crack at it.”
Rapha, Sky, Jaguar and Pinarello will all be supporting Wiggins’ Hour Record attempt, while a parallel campaign encouraging cyclists to take on their own One Hour ride has also been launched.
Wiggins added: “I hope this is a challenge that inspires people: why not get your bike out of the shed and see how far you can go in an hour?”
Rapha have launched a #MYHOUR campaign to encourage riders to do just that.
The UCI Hour Record is currently held by Rohan Dennis, who set his mark of 52.491km earlier this year, but Wiggins’ fellow Brit Alex Dowsett is hoping to have increased that by the time Wiggins tackles it, with his attempt scheduled to take place in Manchester on May 2.
Sky Sports will broadcast Wiggins’ Hour Record attempt live in the UK and Ireland, with Sky customers and Rapha Cycle Club members able to buy tickets from 10am today (Wednesday April 15).
Tickets will be available from http://tickets.sky.com/cycling.