Once upon a time, Mavic made wheels. Well, they do still make wheels, and very good wheels too, including the new Ksyrium Elite’s in the RCUK100, but it’s fair to say they’ve branched out a little since the company’s foundation way back in 1889.
Now, as well as wheels of all varieties – both on and off-road – they have a huge range of apparel, shoes and helmets, including this, the CXR Ultimate.
And if that quantity of kit wasn’t enough to make you realise just how serious the French brand are, the fact they went through 145 different iterations of their latest aero road helmet before they settled upon the final design should do.
This testing included multiple trips to the wind tunnel and culminated in what Mavic call the ‘CX shape’ and an aero road helmet the brand think can compete with the best. In fact, Mavic have described the CXR Ultimate as a ‘daily road helmet’ a rather lovely description which basically means it’s a helmet with aero benefits that you might actually want to ride in day-to-day.