Sir Bradley Wiggins’ new road team has partnered with SRAM and Zipp to provide groupset components and wheels for the squad’s Pinarello Dogma F8 bikes.
Wiggins will ride for his eponymous squad, having left Team Sky after bowing out at Paris-Roubaix, for the first time on Friday at the inaugural three-stage Tour de Yorkshire.
While Wiggins may have changed teams, he will continue to ride the same frame, a Pinarello Dogma F8, but it will be dressed in a SRAM Red 22 groupset, as opposed to the Shimano Dura-Ace Di2 setup at Team Sky.
The 35-year-old will also swap Shimano wheels for those from Zipp and will have the firm’s climbing-specific 202 Tubular hoops at his disposal, as well as the aerodynamic 303, 404 and 808 Firecrest wheels.
“I’m really happy to welcome SRAM aboard the team. Their componentry has been proven at the highest level,” said Wiggins. “Zipp wheels defined the speed standard in the peloton. The team and I are really pleased to partner with this technology leader.”
SRAM CEO Stan Day added: “Having Sir Bradley Wiggins, who has already done so much for the sport in Great Britain and Europe, riding on SRAM and Zipp is a tremendous honor.“